About Taylor

Taylor was born and raised just outside of Charlotte, NC. During her high school years, Taylor recognized a need for unique jewelry and began teaching herself to make bracelets and sets for upperclassmen attending prom. After high school, she attended Appalachian State University and Queens University of Charlotte where she earned her degree in Sports Communication. Taylor has always been equally passionate about sports and fashion.  After college she worked at Belk for five years where she held positions in trend forecasting and cosmetic buying. In 2013 she started her first blog, The Fancier Fan, as a way to combine both of her passions and to style the jewelry she was making. After college, Taylor realized there was a gap in the market for more fashion forward, team-colored jewelry for smaller fan bases and knew that her jewelry hobby could be a great brand. 

In 2015, The Fancier Fan was updated to Reese’s Hardwear to encompass a wider audience and array of content. December 2021 brought more changes as Taylor decided to separate the jewelry brand (Shop Taylor Reese) from the blog (Reese's Hardwear) and table styling/ entertaining (Always the Host) accounts on social media. 

In addition to her entrepreneurial endeavors, Taylor is a contributor to Scoop Charlotte, stylist, and is involved with several of the fashion weeks and pop ups held in the Carolinas, and a co-founder of the Charlotte chapter of The Southern C. You can often find her shopping local boutiques or her favorite bead store, reading, or at home spending lots of time with her husband and two boys. 

About the Brand

Shop Taylor Reese is a colorful lifestyle jewelry brand suitable for game day, every day and wedding day. We provide fashion-forward fans for teams with a smaller following a selection of bespoke, artful jewelry with the option to customize to any team’s colors and culture. aka. a fancier way to fan.

Founded in the south by Charlotte, NC native and fashion influencer Taylor Reese, the brand celebrates color and the notion that game days in the south are their own fashion shows with a catalog of looks in the home team's colors. We believe a great stack can add pop and pizazz to any look. Our styles are affordable, timeless and durable. The majority of our product catalog is kid tested, mom approved for everyday wear.